TY - GEN
T1 - Content Targeted Ad Insertion in Temporal Structured Video Documents
AU - Mocanu, Bogdan
AU - Tapu, Ruxandra
AU - Zaharia, Titus
N1 - Publisher Copyright:
© 2021 IEEE.
PY - 2021/1/10
Y1 - 2021/1/10
N2 - The present paper introduces a novel commercial insertion framework dedicated to video documents broadcasted over the Internet, which aims at ensuring the ads contextual relevance, with respect to the video content, while reducing the level of intrusiveness. Unlike most commercial systems that insert the ads at fixed locations, the proposed system is able to establish, completely automatic, the optimal insertion points determined at the level of the stories boundaries. The core of the proposed methodology concerns a video scene segmentation algorithm based on visual and semantic features extracted using various CNNs architectures.
AB - The present paper introduces a novel commercial insertion framework dedicated to video documents broadcasted over the Internet, which aims at ensuring the ads contextual relevance, with respect to the video content, while reducing the level of intrusiveness. Unlike most commercial systems that insert the ads at fixed locations, the proposed system is able to establish, completely automatic, the optimal insertion points determined at the level of the stories boundaries. The core of the proposed methodology concerns a video scene segmentation algorithm based on visual and semantic features extracted using various CNNs architectures.
KW - deep CNNs architectures
KW - semantic advertisement insertion
KW - temporal video segmentation
U2 - 10.1109/ICCE50685.2021.9427664
DO - 10.1109/ICCE50685.2021.9427664
M3 - Conference contribution
AN - SCOPUS:85105979042
T3 - Digest of Technical Papers - IEEE International Conference on Consumer Electronics
BT - 2021 IEEE International Conference on Consumer Electronics, ICCE 2021
PB - Institute of Electrical and Electronics Engineers Inc.
T2 - 2021 IEEE International Conference on Consumer Electronics, ICCE 2021
Y2 - 10 January 2021 through 12 January 2021
ER -