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How to define political ads?

  • LTHE (UMR 5564 CNRS/IRD/Université de Grenoble)

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Online political advertising has grown significantly over the last few years. Currently, both policymakers and platforms are debating further restrictions on political advertising to deter misuse. This work investigates whether we can reliably distinguish political ads from non-political ads. Our results show a significant disagreement between what ad platforms, ordinary people, and advertisers consider political. We also proposed 3 metrics to assess the quality of political definition and evaluated the EU definition based on these metrics.

Original languageEnglish
Title of host publicationCoNEXT-SW 2022 - Proceedings of the International CoNEXT Student Workshop 2022, Part CoNEXT 2022
PublisherAssociation for Computing Machinery, Inc
Pages4-6
Number of pages3
ISBN (Electronic)9781450399371
DOIs
Publication statusPublished - 9 Dec 2022
Event3rd ACM International CoNEXT Student Workshop, CoNEXT-SW 2022, co-located with the 18th International Conference on Emerging Networking EXperiments and Technologies, CoNEXT 2022 - Rome, Italy
Duration: 9 Dec 2022 → …

Publication series

NameCoNEXT-SW 2022 - Proceedings of the International CoNEXT Student Workshop 2022, Part CoNEXT 2022

Conference

Conference3rd ACM International CoNEXT Student Workshop, CoNEXT-SW 2022, co-located with the 18th International Conference on Emerging Networking EXperiments and Technologies, CoNEXT 2022
Country/TerritoryItaly
CityRome
Period9/12/22 → …

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