OPIU: Opinion propagation in online social networks using influential users impact

Amir Mohammadinejad, Reza Farahbakhsh, Noël Crespi

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

The current research in opinion propagation is largely based on content analysis of social interactions of users on a network. However, the social power of users in propagating the opinion is not considered. In this paper, we study the impact of influential users on propagating the opinion on singed networks and propose an opinion propagation model considering influential users (OPIU). In particular, we identified two major factors involved in a user opinion propagation: (i) the influential users' effect, induced by the presence of a highly confident individual in the network, and (ii) the neighbors' effect, caused by the presence of the users who have a link with the current user. To assess the performance of the proposed method, we applied it to two large datasets of Epinions signed and Etsy unsigned networks. The results are compared with similar opinion propagation algorithm which indicates the influential users have a significant impact on propagation and considering them can effectively improve the propagation extend.

Original languageEnglish
Title of host publication2018 IEEE International Conference on Communications, ICC 2018 - Proceedings
PublisherInstitute of Electrical and Electronics Engineers Inc.
ISBN (Print)9781538631805
DOIs
Publication statusPublished - 27 Jul 2018
Externally publishedYes
Event2018 IEEE International Conference on Communications, ICC 2018 - Kansas City, United States
Duration: 20 May 201824 May 2018

Publication series

NameIEEE International Conference on Communications
Volume2018-May
ISSN (Print)1550-3607

Conference

Conference2018 IEEE International Conference on Communications, ICC 2018
Country/TerritoryUnited States
CityKansas City
Period20/05/1824/05/18

Keywords

  • Influential Users
  • Link Analysis
  • Opinion Propagation
  • Social Networks
  • Voter Model

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