Popularity evolution of professional users on facebook

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Popularity in social media is an important objective for professional users (e.g. companies, celebrities, and public figures, etc). A simple yet prominent metric utilized to measure the popularity of a user is the number of fans or followers she succeed to attract to her page. Popularity is influenced by several factors which identifying them is an interesting research topic. This paper aims to understand this phenomenon in social media by exploring the popularity evolution for professional users in Facebook. To this end, we implemented a crawler and monitor the popularity evolution trend of 8k most popular professional users on Facebook over a period of 14 months. The collected dataset includes around 20 million popularity values and 43 million posts. We characterized different popularity evolution patterns by clustering the users temporal number of fans and study them from various perspectives including their categories and level of activities. Our observations show that being active and famous correlate positively with the popularity trend.

Original languageEnglish
Title of host publication2017 IEEE International Conference on Communications, ICC 2017
EditorsMerouane Debbah, David Gesbert, Abdelhamid Mellouk
PublisherInstitute of Electrical and Electronics Engineers Inc.
ISBN (Electronic)9781467389990
DOIs
Publication statusPublished - 28 Jul 2017
Externally publishedYes
Event2017 IEEE International Conference on Communications, ICC 2017 - Paris, France
Duration: 21 May 201725 May 2017

Publication series

NameIEEE International Conference on Communications
ISSN (Print)1550-3607

Conference

Conference2017 IEEE International Conference on Communications, ICC 2017
Country/TerritoryFrance
CityParis
Period21/05/1725/05/17

Keywords

  • Events
  • Facebook
  • Fan Pages
  • Online Social Networks
  • Popularity

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