The coursera case as the prefiguration of the ongoing changes on the MOOC platforms

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

The development of digital training platforms reflects a renewal of economic paradigm. The "platform model", however, refers to a plurality of strategies. This article aims to participate in understanding the strategic dynamics of platforms through analysis from the case of Coursera platform. The iterations of this platform with the emerging market of online training, can be analyzed as a strategy to bring out new value propositions and value networks.

Original languageEnglish
Title of host publicationMCCSIS 2018 - Multi Conference on Computer Science and Information Systems; Proceedings of the International Conferences on e-Learning 2018
EditorsPedro Isaias, Miguel Baptista Nunes, Luis Rodrigues
PublisherIADIS
Pages185-188
Number of pages4
ISBN (Print)9789898533784
Publication statusPublished - 1 Jan 2018
EventInternational Conference e-Learning 2018, part of the Multi Conference on Computer Science and Information Systems 2018, MCCSIS 2018 - Madrid, Spain
Duration: 17 Jul 201819 Jul 2018

Publication series

NameMCCSIS 2018 - Multi Conference on Computer Science and Information Systems; Proceedings of the International Conferences on e-Learning 2018
Volume2018-July

Conference

ConferenceInternational Conference e-Learning 2018, part of the Multi Conference on Computer Science and Information Systems 2018, MCCSIS 2018
Country/TerritorySpain
CityMadrid
Period17/07/1819/07/18

Keywords

  • Business models
  • MOOC
  • Platform
  • Strategy

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